Products · For marketing teams

Daena: explainer films, from brief to post

An explainer film shouldn’t take six weeks of emails. Daena is an AI-powered platform that brings your marketing team, the people who sign things off and the film itself into one place, from the first brief to a post on every platform.

Daena
Every film, and whose turn it is, at a glance.

Sound familiar?

Films don’t stall in production. They stall between people.

The script waits in someone’s inbox. Feedback arrives in four threads, two of them about an older version. Legal sees the final cut on the day it was meant to go out. And once it’s approved, someone still has to cut it for every platform and write the posts.

  • “Which version is this?”
  • “Did legal see the new script?”
  • “Who approved this?”
  • “Can someone send the square one for LinkedIn?”

How it works

One place, from brief to post

  1. 01

    Request

    Say what the film should say and who it’s for. A brief and a script come back for you to shape.

  2. 02

    Audition

    Choose the voice and the video mode from a short set of options.

  3. 03

    Review

    Watch previews in every format and pin your notes to the exact moment.

  4. 04

    Approve

    The people you name approve it. Nobody else can.

  5. 05

    Post

    Everything each platform needs, ready to go out the day it’s approved.

Everyone involved

Every stakeholder, in the same flow

Films involve more people than the people who make them. Daena gives each of them a way in, and only the way in they need. Nothing waits quietly in someone’s inbox.

Your marketing team

Requests films, reviews previews, pins notes and keeps everything moving.

Approvals that mean something

Brand, legal or leadership approve the films they own. Only the people you name can approve, and every approval is recorded with who, when and which version.

Everyone else, kept in the picture

People who only need to see the films can watch and stay informed, without being asked to sign anything.

Always clear whose turn it is

Every film is waiting on you, being made, or ready to post. A gentle chime says when something needs you.

Review

Feedback that can’t get lost.

Pause where you mean it and type. Each note carries its moment and its format, so “0:31 in the square version” is exactly what gets changed. Send your notes together, or approve. Every film keeps its history: what was asked, and what changed.

Previews in every format, with subtitles three ways
Notes pinned to the moment, then sent together or approved

Posting

Ready to post, on every platform

A finished film isn’t one file. Daena delivers everything each platform needs, so the day a film is approved is the day it can go out.

Made for every feed

The right shape for every platform, cut with the film. Nothing to resize, nothing to chase.

Seen before it’s posted

Every post as your audience will meet it, so nothing surprises you after it goes out.

Words that travel

Posts, titles and captions written for each platform, ready to copy.

As your audience will see it.

Modern technology, used properly

Daena does the heavy lifting. Your people decide.

Drafts, voices and previews arrive in days, not weeks. What a film says, how it looks and whether it goes out stay with your people, at every step.

A strong first draft

Scripts start from your brief and your guidelines, ready for you to shape.

Previews in days

Each film arrives in every format, without a long production queue.

On brand, every time

Your colours, tone and names carry through every film you make.

Video modes

Soft 3D is our mode. Yours can be anything.

The films below are made in the mode we use for our own: soft, warm 3D, with a world built for what each one has to say. It’s one mode of many. Daena can make films that are cinematic, hyperreal or animated, or work in a mode designed around your organisation alone. The sky’s the limit.

  • Soft 3D: the films below
  • Cinematic
  • Hyperreal
  • Animation
  • A mode of your own
  • Get your Fridays back

    A desk at home

  • Tools that talk to each other

    An office, in cutaway

  • The college portal

    A college registry office

  • Three signs you’ve outgrown your tools

    A nursery’s greenhouse

  • Run your own numbers

    A company lobby

  • AI where it actually helps

    A post room, from above

Questions

Do we need a video team?
No. Your team decides what each film says and who signs it off. Daena takes care of the rest, from the first draft to the posting kit.
Can the films follow our brand?
Yes. Your colours, your guidelines and the way your names are said carry through every film, so the tenth looks as right as the first.
Who can approve a film?
The people you choose. Others can watch and add notes, or just watch. Every approval is recorded with who gave it and on which version.
What do we get at the end?
For every film: the right cut for YouTube, X, LinkedIn and Instagram, subtitles, thumbnails, titles, posts and alt text, ready to post.

See Daena with your own brief.

Tell us about the film you’ve been meaning to make. We’ll show you how it would run in Daena, from the first draft to the posting kit.

Book a demo