Bespoke software built around how your organisation actually works.

We design and build custom-made portals, dashboards and systems, replacing what isn't working and connecting to the software you already rely on — plus automation and AI integration, but only where it actually helps.

  • Fixed scope, written down before we start
  • Fixed price, agreed in advance
  • No lock-in, and support only if you want it

Services

Built for you, from scratch

The aim is simple: take the friction out of how your organisation runs. The re-typing between systems, the chasing, the workarounds for software that almost fits. We remove those pain points in two ways.

Bespoke software

We build the systems an organisation runs on: internal portals, admin systems, dashboards, client portals, booking and scheduling. Each one is designed around your processes and integrated with the software you already use, whether it replaces something that isn't working or extends something that is.

If the software you've tried doesn't quite work the way you do, we'll build one that does, fully documented and with no lock-in.

More on bespoke software →

Automation & AI integration

When the same information is typed into several systems, or someone spends hours moving data between them, we connect your existing tools so it happens on its own. Where AI can take on a repetitive task, we'll show you where and build it.

More on automation & AI →

Products

Software we build for ourselves

Two products for education so far, both built to make learning more interactive. Get in touch and we'll show you where each one is up to.

Interactive learning

Pallas

Interactive tools that help students learn by doing: step-through explanations, manipulable diagrams and self-marking exercises that teachers set, track and adapt to their class.

About Pallas →
Gamified learning

Simora

Business simulation and gamification, so students learn by making decisions and seeing the consequences rather than reading about them.

About Simora →
See all products

Our work

One example of what it looks like when it's finished

A recent build, written up in full. Every project is different, but this is the shape of how we work and what changes once it's live.

One portal replaced the spreadsheets, printouts and email chains running University Foundation Programme.

Everything involved in managing students and teaching — from the day a student arrives to the day they leave for university — in one place for course directors, teachers, students and parents. Built and live in three months.

“The Senmuru team took the time to understand our requirements, then built a system around the way we already worked — rather than asking us to change our processes to fit the software.”

— Mansour Kaveh, Co-Founder & Course Director, University Foundation Programme (UFP), London
Read the full case study
Course management in the UFP portal. Shown with anonymised, randomised data to protect privacy.

Who we build for

Any organisation with a process that's outgrown its tools

If the software you've tried doesn't fully work the way you want it to, we can build one that does. The same problem shows up in almost every sector:

  • Colleges, schools & training providers
  • Clinics & dental practices
  • Recruitment & staffing agencies
  • Logistics & transport operators
  • Accountants & law firms
  • Membership bodies & associations

How we work

Four steps, no mystery

  1. A proper conversation

    A free 30-minute call where we mostly listen — what's slow, what's manual, what keeps going wrong.

  2. Agreed in writing

    A written scope and an exact figure, both settled before anything starts.

  3. Build in short cycles

    Something you can click at the end of each cycle, and direct access to the people developing your product.

  4. Launch, then support if you want it

    Your product and its documentation handed over to you. Ongoing support is available, never required.

About

An independent software studio in London

We design and build bespoke software and automation for organisations, shaped around the way each one works and connected to the systems it already uses. Alongside client work, we create our own products, mainly interactive learning tools and simulations that help students learn by doing. On every project, you work directly with the developers building it, so nothing gets lost being passed along and what you describe is what gets built.

More about Senmuru

Know the cost before you commit

Scope and price are set before any work starts, so you can budget with confidence and the invoice matches what you signed off.

No lock-in

Fully documented and handed over properly, so you're never tied to us. Support is there if you want it.

Visible as it's built

A working demonstration every week, with your feedback refining it to fit the way you work.

Questions

A few things people ask first

Almost any organisation, in almost any sector. Education is where we've done the most work, and we also build for healthcare, recruitment, logistics, professional services and membership bodies — but the list isn't the point. If a process is held together by workarounds, whether that's spreadsheets and email or software that almost fits, custom-made software will make it easier.

No, and you don't need any technical knowledge. Describe the problem in plain English — what's slow, what's manual, what keeps going wrong — and we'll turn that into a written scope you can check before anything gets built.

For custom-made software, most SME projects land between £5,000 and £30,000 depending on scope and complexity. You get an exact figure in writing before we start, so the invoice matches what you agreed. Our own products, Pallas and Simora, are priced separately, so get in touch and we'll talk you through them.

Most run from a few weeks to a few months, with a working demonstration every week rather than one reveal at the end. Our college portal went from first conversation to live in three months — the case study sets out exactly what that covered.

Read the case study →

Usually, yes. We'd rather connect to what already works than replace it, so your finance tool, CRM or scheduling system can stay exactly where it is.

Changes are expected and entirely natural — you always see things more clearly once the software is in front of you, and refining it as you go makes for a better result. We build with that in mind, and we'll do everything we can to accommodate what you need. If something substantial changes direction, we'll pause and talk it through properly before carrying on.

No. Everything is handed over with full documentation, so any competent developer can pick it up. Ongoing support is available if you want it, never a condition of the work.

Start a conversation

Tell us what you need

Tell us what's slow, manual or not working. A few sentences is plenty. We'll reply within three working days, even if the honest answer is that we're not the right fit.

What do you need?

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